AvidTrak

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General information: 

AvidTrak is the most competitively priced call tracking and lead analytics platform that offers advanced functionality for individual users, marketing agencies, and businesses of all sizes. 

AvidTrak provides dynamic number insertion, keyword-level tracking, multi-location call routing, and CRM integrations to help businesses track where leads come from and route them efficiently. With features like call recording, AI-powered transcription, call outcomes, sentiment analysis, and real-time alerts, teams can improve response times and enhance lead quality. AvidTrak integrates with platforms like Google Ads, GA-4, Salesforce, and HubSpot to provide complete marketing attribution. 

Backed by 14+ years of experience and exceptional product support, AvidTrak is ideal for individuals, agencies, franchises, and service-based businesses.

 

Company information: 
Company type: 
Startup
Industry: 
IT - SaaS
Founded when: 
Tuesday, 5 January, 2010
Startup stage: 
Mature stage (being profitable)
Total numbers of employees: 
50
Products and Services: 
Call Tracking and Recording

 

What makes AvidTrak stand out is its low-cost call tracking with powerful attribution tools, seamless CRM integrations, and an easy-to-use interface. Users get access to a no-obligation 14-day free trial with a $20 credit, including full access to all features. 

 

FAQ: 
1. What is AvidTrak?
AvidTrak is a call tracking and analytics software designed to help businesses and marketing agencies monitor inbound and outbound calls, attribute leads accurately, and optimize marketing performance across all campaigns.
2. How does AvidTrak’s call tracking work?
AvidTrak assigns unique phone numbers to each of your marketing channels using Dynamic Number Insertion (DNI). When a call comes in, the software tracks the source—whether it's Google Ads, SEO, social media, or another campaign—so you know what’s driving leads.
3. What industries does AvidTrak support?
AvidTrak caters to a wide range of industries including automotive, healthcare, legal services, home services, education, hospitality, real estate, retail, and marketing agencies.
4. Can I use AvidTrak with my existing phone numbers?
Yes. AvidTrak offers a BYON (Bring Your Own Numbers) feature, allowing businesses to retain their current numbers while leveraging the full benefits of the AvidTrak platform.
5. Does AvidTrak offer voice transcription?
Yes. AvidTrak provides AI-powered call transcription, converting phone conversations into searchable text to help teams analyze customer interactions and improve sales performance.
6. What are AvidTrak’s integration options?
AvidTrak integrates with platforms such as Google Ads, GA4, HubSpot, Salesforce, Zoho, Looker Studio, and more. It also supports Twilio connections for seamless telephony management.
7. Is AvidTrak suitable for agencies managing multiple clients?
Absolutely. AvidTrak includes white-label options, client dashboards, lead reports, and account-level controls—making it ideal for marketing agencies and resellers.
8. How does AvidTrak help block spam calls?
AvidTrak offers robocall and spam protection by allowing users to block specific numbers or upload a 'bad actor' caller ID list. This keeps your reports clean and free from junk leads.
9. Can I customize call routing rules?
Yes. AvidTrak supports advanced call routing including after-hours routing, caller ID-based routing, zip code routing, sequential and simultaneous call handling, and IVR systems.
10. What does AvidTrak cost?
Pricing starts at $15/month for the Starter Plan, which includes 5 tracking numbers and 500 minutes. A 14-day free trial with $20 credit is also available—no credit card required.
11. How can AvidTrak improve my ad campaign ROI?
By identifying which marketing channels generate quality leads, AvidTrak helps you reallocate budget to high-performing campaigns, reduce ad spend waste, and improve customer acquisition.
12. Is there a setup fee or long-term contract?
No. AvidTrak offers flexible monthly pricing with no setup fees or contracts required. You can cancel anytime.

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