A better credit scorecard means more revenue through higher approval rate and stronger profitability thanks to lower credit loss. This can be achieved by adding additional data points from social media. We know it is true, because we have made it happen to a number of creditors.
The Big Data Scoring team has almost a decade of experience in the field of credit scoring and consumer credit in Scandinavia and Central & Eastern Europe. In 2012 we combined social media data with real-life payment data to build the credit score model of a mid-sized consumer credit specialist and witnessed astonishing improvements in credit quality and customer performance. After time-consuming development and comprehensive testing, we now offer the leading social media scoring technology (Big Data Score (tm) ) to financial institutions and creditors around the world.