I DON’T FAKE it ⚡️ We need to CHANGE SHIT ⚡️ #fantivist
WE BELIEVE
- Artists are unifying people.
- Artists shall create and share without boundaries.
- ALL artists shall earn a respectable wage.
- ALL fans shall be at the helm of their idols’ careers and dreams bybacking them, emotionally and financially.
- All is about sharing storytelling and human-centered experiences: as an artist and content CREATOR YOU are THE EXPERIENCE, THE STORY, THE MEDIUM, not your content.
We persistently believe indie and DIY music artists and bands shall obtain (y)our plain support! Let’s offer (y)our musicians the focus they deserve: freedom of creativity and artistic expression. Therefore, we, at fandation®, are into a transformation of relationship building / management by the creators, of fan-idol-fan engagement and of recurrent funding provided by fans.
We nurture a vision: for this ‘constantly connected’, open (data) and ‘access over ownership’ digital era we’re living in, we are still convinced online collaborations won’t last without offline participations / relationships, and vice versa.
We also observe our human brain needs a well structured content flow to effectively absorb the overflow of information provided by the internet (‘vertical’ contextualized versus the chaotic ‘horizontal’ mass content networks Facebook and Twitter alike).
Due to the boom of the sharing and gift economy it’s becoming clear that people (mostly Generations Z and Y) are experiencing a mind shift in how to efficiently contribute to a more transparent and responsible community driven society. They wanna have an impact by changing old economic systems and by taking ownership of change.
Last but not least, we see the ever growing popularity of the ‘personal branding’ through ‘lifelogging’ systems (ref. journals); watch it in daytime registering APPs (soon smartwatches) that inform your followers of how you’re living your life. On the other hand, we notice the huge concern about privacy and data ownership too.
Hence, the next generation of a social network is gonna be an on / offline contextualized ‘vertical’ - servicing a niche market - and locality driven ‘marketplace’ with social impact as a purpose, improving your personal brand by registering your actions and contributions, sharing them with your followers / fans and receiving recognition in your community, putting privacy and data ownership in the first place.
Startup fandation.co (a weblog for now) is the European on- and offline experience-driven REF™ platform - Relationship (Management), Engagement, Fanfunding - that offers a monthly direct revenue stream from fans to independent semi-pro and pro musicians and that manages the access to & metrics of personal fan-idol-fan connections. We also map the long tale of music scenes.
As fan become a #fantivist: be part of your idols’ dreams. Support a scene / a band / an artist emotionally (co-creation, promotion, etc.) and financially (project independent, monthly ‘pay what you feel’ subscription model). Access their behind the scene lives (peepshow 2.0), connect in person with your idol(s), obtain personalized premiums. Make an impact and get recognition in your community.
As artist / band build and monetize your personal brand. Easily share your daily story in your artist’s journal, that will act as your artistic archive. Bundle pictures, short videos, text and audio, and show these in a rich environment in a flick. Identify your top fans - did you know that the top 10% of your fans often offer you 90% of the revenue ? - engage them and nurture them. Allow your fans to contribute to your story. Get fairly funded to pursuing your artistic dream. Manage your communication and distribute your creations through our central hub.
“Without music to decorate it, time is just a bunch of boring production deadlines or dates by which bills must be paid”
- Frank Zappa
PS. We are hosted by Belgian incubator StartIt@KBC.


