Wineta turns wine purchase into a fun, simple and personal experience while increasing sales and customer loyalty for the retailer, our client. Through an intuitive questionnaire delivered as a widget online or as a kiosk/smartphone app in store, the virtual sommelier single in on the best bottle currently available in store to match the taste of each individual, progressively learning their taste and improving the future recommendation.
The inner taste of wine is analyzed by crunching millions of tasting notes and reducing them to generate statistical wine profiles. The innovation lies in proprietary algorithms modeling wine organoleptic characteristics - currently understanding 23 aspects (tannins, acidity, fruitiness, sweetness, ...).
