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Head of PPC

dapulse, Tel Aviv-Yafo
Employment type: 
Full time
Years of experience: 
3 - 5 years
PPC

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Head of PPC

We're ramping up our paid media spend and we need a hands-on and meticulous Head of PPC to make sure we're maximizing our ROI during this time of crazy growth. You will be overseeing a team of PPC and SEM experts (currently 5 people and growing) and managing our day-today media marketing across multiple platforms. This is an amazing opportunity to take on a highly visible role in one of Israel's fastest growing startups.

What you'll be doing

  • Develop short and long-term strategies for large-scale paid campaigns for Facebook, Google, Bing and more
  • Manage a team of digital marketing experts to ensure they are motivated, learning, and productive
  • Monitor individual campaigns at all times to ensure that they're fully optimized
  • Analyze campaign results to identify issues and improve campaign performance
  • Respond quickly to changing online marketing trends to capitalize on new opportunities
  • Initiate new and creative ideas on how to continue scaling and reach new audiences

Requirements

  • Vast experience as a paid search or marketing acquisition manager - must!
  • At least 4 years of PPC experience - must
  • Excellent knowledge of online marketing and a good understanding of key PPC, social, and display challenges
  • Advanced Excel skills with strong focus on correlating data sets and commercial forecasting
  • Excellent analytical and project management skills
  • Razor-sharp attention to detail
  • Ability to meet deadlines and multitask in a fast-paced working environment
  • Excellent interpersonal, communication, and negotiation skills
  • A proven track record of identifying business opportunities and problem solving
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