Marketing manager (m/f)
FULL TIME
The purpose of this role:
Ownership over the entire marketing funnel with a focus on increasing the number of new leads by quality and quantity in order to support further company growth
We are:
- Focusing on ONE mature SaaS product that solves core business problems for tourist agencies worldwide
- Competing on the WORLD market with top 5 software companies
- Selling on a total addressable market of 1.2 BILLION USD per year
- Having more than 400 leads monthly (high LEAD REACH space)
- Organization where company GROWTH depends on the lead quality and quantity
Your main tasks?
- Creating and delivering marketing strategies that support the company strategy
- Developing and tracking marketing plans and budgets
- Defining clear lead management process which ensures customer and product fit
- Establishing and meeting qualified lead targets (marketing automation and lead nurturing, creating content strategy, managing Google Adwords campaigns, optimizing web site conversions (Google analytics), onsite and offsite page optimization, managing e-mail campaigns…)
- Actively and daily analyzing marketing funnel metrics to identify areas for improvement
- Managing redesign of all the websites
- Managing internal and external resources for executing the marketing strategy
Who are you?
- High achiever willing to take responsibility for achieving lead quotas
- Expert with a high level of digital marketing knowledge
- A person that is data-driven and possesess strong analytical skills
- Able to present ideas and convert them to a verbal and written materials
- Strategic thinking person, focused on the big picture
- Fluent in English language (written and spoken)
What do we offer?
- Key position of the highest impact on company growth
- Work in one of the fastest growing industries worldwide – tourism & IT
- A pleasant working atmosphere and great colleagues
- Grow together with the company, implement your knowledge in an international working environment
Working conditions?
- Full time position, work location - Zagreb, Remetinečka cesta 139