PPC Marketing Manager

About role

• Are you an experienced PPC marketer with a strong background in generating leads and converting them in a B2B environment? Then here’s an once-in-a lifetime chance to join the second fastest growing company in Europe and take it to the next level! The main goal of this role is to leverage various PPC strategies in order to maximise lead generation and customer acquisition for our cutting edge products, Voluum.com and Zeropark.com.

Key Responsibilities

• Set-up and run paid Google Adwords, according to strategy given.
• Perform market research and build audiences for targeting.
• Devise and construct ads - from visuals and LPs to copywriting.
• Monitor and analyze campaign performance, and extract valuable insights.
• Perform continuous testing and research to optimize existing creatives and uncover new opportunities.
• Collect data and produce performance reports.
• Work collaboratively with all team members and company stakeholders.

Requirements

• 2+ years proven experience running successful B2B Google AdWords campaigns on yearly budget of over $500,000
• Experience with optimization of paid media campaigns to achieve CPA and engagement goals
• Thorough understanding of advanced marketing techniques and long sale cycles: remarketing, multi-touch, attribution mobile and advanced reporting.
• Excellent written and verbal English
• Deep MS Excel knowledge
• Data-driven, meticulous with a firm statistical understanding
• Quantitative/analytical experience
• Well-organized

Nice to have

• Experience managing LinkedIn advertising
• Experience running twitter advertising campaigns
• Bachelor’s degree required; preferably in math, economics, finance, marketing or related field

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