Revenue Management Expert
Job Description:
- Manage all aspects of revenue management to maximize revenue, market share, profits and capture value creation growth opportunities for dtac Prepaid business
- Lead development and implementation of sustainable revenue management strategies, planning cycle, and roadmap to win in the market
- Manage target and KPI setting, alignment, and effective communication to relevant stakeholders with activity roadmap projection and monitoring
- Set and effectively communicate pricing strategies, tactics, and positioning by customer segments with reference to market intelligence, usage and behavior, and pre-determined seasonality
- Determine and set prepaid products & service price structure to drive competitiveness and maximize revenue
- Co-create promotional campaigns to generate revenue and value to customers
- Liaise with finance and relevant stakeholders to ensure all initiatives are fully understood and aligned
- Monitor and analyze competitors’ pricing strategies and practices, market movement to maintain competitiveness and efficiency with recommended action
- Create and maintain pricing benchmarking database
- Lead performance management with recommended action in a timely manner
- Define, closely monitor, and analyze key performance drivers and metrics with recommended action in a timely manner
- Utilize insights and analytics to support market team and relevant stakeholders in managing and driving initiatives and future pipelines
- Create high-standard reports / dashboards with effective data tools to support on-going monitoring of initiatives as well as ad hoc reports as required
- Create executive level reporting and presentation required for business and pricing decision
- Monitor and assess market movement, relevant trend, internal and external forces with recommended action plan in a timely manner