Teads

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Teads

Claim instruction: 

  1. Send us an email to claim@startus.cc from an official Teads​ email account. The content must be:

    StartUs buddies, 

    Please, allow me to claim rights over Teads​

    Best regards,
    [your name]

  2. Once sent the email click the Claim Startup button.
  3. Our team will verify the origin account and will grant claim rights over the startup to the user if everything is ok.
159 rue Thor business plaza bâtiment 4
34000 Montpellier
France
General information: 

Teads, founded in 2011, is the inventor of native video advertising and a global monetization platform for publishers. Publishers work with Teads to create brand new Outstream video inventory, monetizing it through programmatic buying, their own sales force, or third parties including Teads Demand.

Teads’ native video advertising solutions encompasses a series of formats inserted deep into media content. It is changing the game within the video advertising market by creating unprecedented levels of premium inventory, which did not exist before.

Brands and agencies can access this top-tier, premium inventory, available on the web and on mobile, through programmatic or managed services. Through our managed services capabilities, the Teads team execute on their clients behalf using its platform.

Teads has a team of over 400 employees, 100 of which are in the innovation team, across 26 global offices.

Company information: 
Company type: 
Company
Industry: 
Advertising / PR / Marketing
Founded when: 
Wednesday, 1 June, 2011
Total numbers of employees: 
400
Products and Services: 
Premium Native Video Advertising Solutions
Product category: 
Advertising

GLOBAL REACH

Reaching 820 million unique global users on a monthly basis, Teads is ranked the number one video platform in comScore’s Video Ad Ecosystem report.

A USER-FIRST EXPERIENCE CHOICE

Our non-intrusive solutions allow users to take control by respecting their advertising experiences, giving them the option to watch or skip.

POWERING THE MOST PRESTIGIOUS PUBLISHERS

Many of there most prestigious publishers in the world have adopted Teads platform: The Washington Post, Conde Nast, Time inc., Tribune, Mashable, The Guardian, The Telegraph, Le Monde, Die Welt, La Republica, Nikkei, O Globo, etc.

VIEWABLE BY DESIGN

Our native video solutions are built around visibility, launching only when in view on a user’s screen.

PERFORMANCE BASED

To hit your branding and engagement KPIs, our native solutions can be bought and optimized through different placements, creatives, and devices. We offer buying models on vCPM, CPV, CPCV, CPE, and through programmatic.

Teads Social
Product category: 
Advertising

ADVOCACY. CONVERSATION. ENGAGEMENT.

Teads turns video campaigns into viral successes.

We lit the fire beneath Evian’s Baby & Me, Heineken’s Crack the Case, and Samsung’s Mysterious Circles. Trusted by the likes of Ford, Google, Audi, LG and Adidas, Teads continues to deliver the world’s most successful branded videos.

ADVANCED TARGETING & INFLUENCE

Developed by Teads’ in-house engineers, Teads Labs is a proprietary platform that crawls over 2 million data sources across the globe, everyday.

Our technology identifies key influencers, allowing us to understand conversations happening within media, blogs and on social platforms. We use this data to target the influencers with your video, delivering unrivalled levels of advocacy, conversation and sharing.

Teads Impact
Product category: 
Advertising

A PERFORMANCE-BASED CAMPAIGN MODEL

Teads Impact is our rich media advertising solution, enabling brands to amplify campaign messages through stand-out, high impact advertising formats which you only pay for when users choose to engage with your ad.

Your campaign is distributed transparently within premium environments. And, because the formats sit outside IAB standard units, you don’t have to worry about banner blindness.

AT TEADS IMPACT WE…

  • Deliver stand-out eye catching branded formats outside of standard IAB units

  • Leverage our global network of premium and top tier publishers

  • Formats which are built around engagement with integrated sharing buttons

  • A user-initiated experience which is non interruptive

  • Target based on users’ demographic and interests, vertical and behaviors

  • Provide a high-impact branded screen increasing ad association with a clear call to action on interaction

  • Only charge you when your audience chooses to engage with your content

OUR AD FORMATS

Combine the best of branding, engagement and performance video advertising within premium environments at scale.

Our video formats benefit from the Teads share bar, where social buttons can be overlaid onto your video for increased interaction and virality.

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