Upstream is accelerating mobile commerce in high growth markets. Our software and infrastructure platform already enables 1.2 billion people to effortlessly receive and pay for the most relevant and affordable digital subscription services on their mobile devices.
We have 65 million paying subscribers in 43 countries, making purchases worth $250 million in 2015 alone and growing rapidly through 10 regional hubs in Latin America, Europe, Africa, South-East Asia and the Middle East.
We offer useful and exciting subscription based services, adapted to local consumer preferences and available technology infrastructure. We market these services to all countries we operate in, optimising multiple digital channels and engagement techniques. We monetise through subscription based micro-payments, made possible by our deep integration with over 50 mobile operators' billing systems.
Our MINT mobile commerce platform optimises sourcing and localisation, marketing, delivery and payments, leveraging insights from more than 10 billion consumer interactions annually, achieving the highest conversion rates to purchase.